Business Analyst & Data Strategist

Transforming data into actionable business insights

Get in Touch LinkedIn Profile

Technical Expertise

Analytics & Programming

Python R SQL Advanced Excel Statistical Analysis

Business Intelligence

Power BI Tableau Data Visualization Dashboard Design

Business Systems

Salesforce Syncari Jira ETL Pipelines

Core Competencies

A/B Testing Predictive Modeling Market Research Stakeholder Management

Professional Experience

Data Analytics and Marketing Lead

DMSB AI Strategic Hub, Northeastern University
Sep 2025 - Present | Boston, MA
  • Enhanced AI chatbot accuracy through structured UAT frameworks
  • Built SQL-driven alumni segmentation analyzing 500+ records for strategic outreach
  • Documented functional requirements across SDLC for AI applications

Global Data Co-op

Monotype
May 2025 - Aug 2025 | Woburn, MA
  • Engineered ETL pipelines integrating 80K+ records across Salesforce and HubSpot
  • Achieved 85% data quality improvement through governance framework
  • Delivered executive dashboards enabling data-driven forecasting decisions

Specialist, Market Intelligence

Monotype
Sep 2022 - Aug 2024 | Noida, India
  • Developed Python automation reducing manual effort by 4 hours weekly
  • Trained 80+ team members on automated workflows and research methodologies
  • Designed brand monitoring system for 175+ enterprise clients
  • Drove $150K in deal closures through competitive intelligence analysis

Featured Projects

Sales Analytics & Optimization

DATA Research Practicum

Analyzed 60K Amazon SKUs to identify revenue leakage and pricing inefficiencies using Python and SQL.

📈 15% increase in user interaction through NLP-driven listing optimization
Python SQL NLP Tableau

Fundraising Strategy

Unite the World for Africa Foundation

Performed donor segmentation and behavioral analysis to optimize engagement strategy.

📊 20% engagement increase through A/B tested campaigns
Statistical Modeling A/B Testing Excel

ETL Pipeline Development

Monotype Data Integration

Built automated data pipelines ensuring real-time synchronization across business systems.

⚡ 85% data quality improvement with automated governance
Syncari Salesforce ETL

Education

Northeastern University

Master of Science in Business Analytics
D'Amore-McKim School of Business
Boston, MA | Dec 2025

University of Delhi

Bachelor of Arts in Economics
Lakshmibai College
Delhi, India | May 2022

Professional Certifications

✓ Data Analytics & Business Intelligence - University of Delhi
✓ Advanced Google Analytics - Google
✓ Syncari Certified Specialist